Investment Strategy

Our method to investing makes sense.

Happy Financial Awareness Month! In celebration we’re spilling the beans on why we invest the way we invest. If you missed our broad overview in our newsletter, you can read it here. We’ve all heard “buy low, sell high,” but that’s a tad simplistic and pretty hard to do without understanding the cogs in the machine and making educated determinations about how to make use of them. We believe in an approach that starts with allocating assets weighted toward need sectors, with income diversification layered on top. Here is a quick review of the bigger picture:

  •  Identify sectors that represent what people need in a more durable way like shelter, energy, health care, food.
  • Identify cyclical sectors for active management.
  • Follow the technological evolution of needed sectors.
  • Layer in Global investing to diversify home country bias and dollar risk.
  • Diversify the method of wealth-building: dividends, interest, royalties, premiums, rent, return of capital to go along with growth.
  • Customize according to client nature, needs, wants and goals.

Need sectors are those that represent what we need to survive: shelter, energy, healthcare, and food. These have always been and will always be human needs though what they look like evolves. For example the healthcare world was once dominated by pharmaceuticals but now it’s focused on biotechnology and moving in the direction of nutrition & wellness. The energy sector was mostly oil & natural gas but now it’s focused on wind, solar, and fuel cells. Real Estate, (shelter), used to be about buying houses or office buildings, but it evolved to be about malls & shopping centers and on to recreation areas & resorts. The food industry is less about corporate farming and more about local production. The drivers of need sector evolution are technological advances, not to be confused with the tech sector, and we follow these advances so that we can see new opportunities that arise. Though technological developments cause these core needs to shift, the needs themselves remain constant. This is why we weight asset allocation toward the need sector.

Cyclical sector investments require active management because they are based on trends, what we think we want right now. This is fashion, vehicles, trendy investments, and they change relatively quickly. We wrote about patterns & cycles in a previous blog post, and this is when the understanding of cycles plays a big part of our investment strategy: when you can spot them you can endeavor to make the best of the opportunities they provide, and it takes an active manager to do just that.

The US dollar is not the only currency out there, and we believe that though currencies fluctuate over time, they will stabilize relative to one another. In the newsletter we mentioned layering global investing into your strategy. In so doing, you diversify home country bias and dollar risk. When some currencies are up, others are down which can help inform you on what to buy, what to sell and when. Right now the US dollar is up, but it hasn’t always been up nor will it be forever. Adding global investing to your strategy helps us help you make the most of the opportunities that come from fluctuating currencies.  Take a look at this 2013 article about US dollar expectations to see what we mean here- easy with the gift of hindsight.

Our approach looks at diversifying income as well as investments. In addition to growth, income can be in the forms of dividends, interest, royalties, premiums, rent, and return of capital. It’s important to see these for what they are so that you may have a total, all-inclusive perspective of your finances. We don’t rely on the “greater fool theory” meaning buying something somewhat questionable because there is likely someone else who’ll pay you more for it. Additionally, compounding income through reinvestment of income, capital gain distributions, and savings is what Einstein was referring to when he said that compound interest was the most powerful force in the universe!

Lastly, we are able to customize your particular strategy so that you may truly evolve with your money. If, for example, when investing in energy you prefer to invest in solar or other alternative sources rather than oil, we can find the most appropriate options for you. In other words, your beliefs and values are honored; because money is a source of energy for you it must be positive energy, you should feel good about your investments and your part in shaping the world! It almost goes without saying that your nature is also taken into consideration, and your financial plan will not ask you to ignore nor forsake your nature. (If you haven’t already, find your nature here.)

It’s more than “buy low, sell high” though that does have something to do with it. The ingredients of a solid strategy include understanding needs vs. wants, value vs. growth, cost vs. value, US vs. international, and how to identify and use the products, tools, and patterns available through connected active management.

This is why we say: Know yourself, know what you want, find the right coach, and evolve with your money.


Disclosures: The opinions voiced in this material are for general information only and are not intended to provide specific advise or recommendations for any individual. They do not necessarily reflect the views of LPL Financial.

No strategy assures success or protects against loss. Investing involves risk including loss of principal. Investments and strategies mentioned may not be suitable for all investors. There is no guarantee that a diversified portfolio will enhance overall returns or out-perform a non-diversified portfolio. Diversification does not protect against market risk.


%d bloggers like this: